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Wednesday, May 16, 2012

Blogging And Money

Blogging HeroesBlogging Heroes (Photo credit: Wikipedia)
Blogging is very popular nowadays. Many people are hooked on it. This is probably because it is fun to do. But do you know that you can also make money blogging? It is not just a hobby for some. It is also a means of earning income.
If you want to make money blogging, here is everything you need to know.
You can earn money several ways. You can earn from it using both direct and indirect methods.
Direct monetization. This uses methods where you earn directly from your own blog.
1. Offer ad spaces for advertisements in your blog. Ad spaces could be for banner advertising, textual advertising or text link ads. Banner advertising is an old form of advertisement where ads appear using a combination of photos and texts. Textual advertising uses only texts and links. Text link ads on the other hand are done by mentioning in your blog a product which is linked to the product's own website. You can get these advertisements by connecting with an advertising network or you can look for them yourself. You earn from these in three ways. You can earn on a CPC or cost per click arrangement. This means that you get paid for every click on an ad in your site. You can also earn on a cost per thousand arrangement. This means you earn based on the number of times an ad is displayed on your site. Lastly, you can earn on a CPA or a cost per acquisition arrangement. This means that you get a commission for every sale made.


2. Use your blog to promote your own product. If you have a product to sell, you can promote it in your blog so you don't have to pay others for carrying your ad. You can write your own promotional gimmicks exactly the way you want to.
3. Promote products for different companies in your blog. You can connect with business owners and write product reviews and promotions for them. The danger with this is that your readers might be turned off in the sense that they might question your honesty. Commissioned product reviews sometimes do not appear truthful since they are paid ads after all.
Indirect monetization. This uses methods where you earn because of the blogs that you write. You can make money blogging using these methods only after you have built a good reputation and you are already considered an expert in a certain area because of how you blog. When you write blogs and people read and believe what you write, you become an authority in that topic. Once you are considered an authority you can earn through the following.


1. Writing for other people. Some blog and website owners do not write their own blogs. They employ bloggers to write about a certain topic for them. Others get the services of bloggers to maintain their whole site.
2. Speaking in conferences. When you are considered an expert in a certain field, people may get you to speak about that field in conferences and summits. You become their resource person.
3. Writing books. Publishers may ask you to write books for them about your expertise. You earn from writing the book and you also get royalties from the sales of the book.
All these will help you make money blogging. You just have to remember that you have to be serious in this blogging business so will earn good rewards and have staying power.

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